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Business Coaching for Lawyers | Optimize Your Law Firm Today
  • Subscribe
  • Learn
    • Resources
      • The Pricing Toolkit
      • Tech Guide for Lawyers
      • Six Pillars of Optimization
      • How to Create Your First 50 Videos
      • Value-Based Pricing Presentation
    • Mission
    • Marketing
    • Sales
    • Services & Pricing
    • Automation & Efficiency
    • Finance
    • Wellness
  • Podcast
  • Become an Insider
LinkedIn Secrets: What 90% of Lawyers Are Missing with Julie Livingston
Marketing ⁄ Podcast

LinkedIn Secrets: What 90% of Lawyers Are Missing with Julie Livingston

January 28, 2025 January 28, 2025by Lauren

In this episode, LinkedIn expert Julie Livingston reveals how attorneys can transform their LinkedIn profiles from static resumes into powerful client-generating tools.

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Learning and Staying Up-to-Date: How to Run a Law Firm in 2025
Podcast

Learning and Staying Up-to-Date: How to Run a Law Firm in 2025

January 23, 2025 January 23, 2025by Lauren

In the third episode of How to Run a Law Firm in 2025, Lauren and Mathew discuss how lawyers can continuously learn and stay updated.

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Branding: How to Run a Law Firm in 2025
Podcast

Branding: How to Run a Law Firm in 2025

January 17, 2025 January 17, 2025by Lauren

In the second episode of How to Run a Law Firm in 2025, Lauren and Mathew have a candid discussion about the importance of law firm naming decisions and practice pivots.

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Work-Life Flexibility: Rethinking Time Management for Attorneys with David Buck
Automation & Efficiency ⁄ Podcast

Work-Life Flexibility: Rethinking Time Management for Attorneys with David Buck

January 14, 2025 January 14, 2025by Lauren

Lauren sits down with David Buck, author of “The Time Optimized Life,” to discuss a fresh approach to time management for lawyers.

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Entity Formation: How to Run a Law Firm in 2025
Podcast

Entity Formation: How to Run a Law Firm in 2025

January 9, 2025 January 17, 2025by Lauren

Join Lauren and Mathew Kerbis for an unfiltered look at what it really takes to run a successful modern…

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Trends to Watch: How New Models and Tech Are Reshaping Legal Services with Jessica Bednarz
Podcast ⁄ Services & Pricing

Trends to Watch: How New Models and Tech Are Reshaping Legal Services with Jessica Bednarz

January 1, 2025 January 1, 2025by Lauren

In this insightful conversation with Jessica Bednarz, Director of Legal Services and the Profession at IAALS, we explore emerging trends reshaping the legal profession.

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The Truth About Big Law: A Conversation with Murray Gottheil
Mission ⁄ Podcast

The Truth About Big Law: A Conversation with Murray Gottheil

December 17, 2024 December 17, 2024by Lauren

In this thoughtful episode, former law firm partner Murray Gottheil shares his candid perspective on the legal profession’s challenging structure and culture.

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My Can’t-Practice-Without Tools for 2024
Automation & Efficiency ⁄ Podcast

My Can’t-Practice-Without Tools for 2024

December 3, 2024 December 3, 2024by Lauren

In this special 50th-episode celebration, Lauren shares her favorite tools, routines, and resources that have improved her solo practice and life.

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Marketing Your Law Practice: Customer Service, Content, and Media Coverage with Mitch Carson
Marketing ⁄ Podcast

Marketing Your Law Practice: Customer Service, Content, and Media Coverage with Mitch Carson

November 19, 2024 November 19, 2024by Lauren

In this episode, media consultant and TV host Mitch Carson shares invaluable insights on building a successful law practice through effective marketing and branding.

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Marketing That Actually Works: A Small Law Firm’s Guide to ROI with Angela Gerber
Marketing ⁄ Podcast

Marketing That Actually Works: A Small Law Firm’s Guide to ROI with Angela Gerber

November 5, 2024 November 5, 2024by Lauren

Marketing strategist Angela Gerber breaks down how solo and small firm attorneys can create effective marketing strategies without breaking the bank.

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Cut Through the Noise: StoryBrand Marketing for Attorneys with Angela Gerber
Marketing ⁄ Podcast

Cut Through the Noise: StoryBrand Marketing for Attorneys with Angela Gerber

October 22, 2024 October 22, 2024by Lauren

Ready to transform your firm’s marketing game? In this action-packed episode, Lauren sits down with StoryBrand certified guide Angela Gerber to unveil the game-changing StoryBrand framework.

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Micro-Networking: The 5-Minute LinkedIn Strategy for Lawyers with Doug Hastings
Marketing ⁄ Podcast

Micro-Networking: The 5-Minute LinkedIn Strategy for Lawyers with Doug Hastings

October 17, 2024 October 17, 2024by Lauren

Networking doesn’t have to mean awkward cocktail parties and forced small talk. In this episode, legal industry veteran Doug Hastings reveals how even introverts can build powerful connections with just five minutes a week on LinkedIn.

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Beyond Billboards: Redefining Legal Sales with Ben Brown
Podcast ⁄ Sales

Beyond Billboards: Redefining Legal Sales with Ben Brown

October 8, 2024 October 8, 2024by Lauren

Are you struggling with the “sales” side of your practice? In this episode, sales expert Ben Brown flips the script on everything you thought you knew about business development. 

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When Enough is Enough: My Unexpected Practice Pivot
Mission ⁄ Podcast

When Enough is Enough: My Unexpected Practice Pivot

September 10, 2024 September 10, 2024by Lauren

In this candid episode, Lauren opens up about a major shift in her legal career. After years of internal struggle, she’s made a bold move that’s transformed her practice and outlook.

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Cracking the Code: The Surprising Truth Behind Lawyer Mental Health Issues with Daniel Packard
Podcast ⁄ Wellness

Cracking the Code: The Surprising Truth Behind Lawyer Mental Health Issues with Daniel Packard

August 27, 2024 August 27, 2024by Lauren

Do you struggle with anxiety, low confidence, procrastination, perfectionism, or people-pleasing? Me too. In this episode, I’m chatting with Daniel Packard, who has taken a unique approach to ridding ourselves of these issues.

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Sustainable Lawyering: Charting a Different Legal Course with Phil Telfeyan
Mission ⁄ Podcast

Sustainable Lawyering: Charting a Different Legal Course with Phil Telfeyan

August 13, 2024 August 13, 2024by Lauren

In this inspiring episode, Lauren sits down with Phil Telfeyan, founder and executive director of Equal Justice Under Law. Phil shares his unconventional journey from Harvard Law School to founding a nonprofit dedicated to ending inequality in the justice system.

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The Invisible Threat: Cybercrime and Your Law Firm with Dylan Evans
Business ⁄ Podcast

The Invisible Threat: Cybercrime and Your Law Firm with Dylan Evans

July 16, 2024 July 16, 2024by Lauren

In this episode, Lauren delves into the critical topic of cybersecurity for solo and small law firms with guest Dylan Evans. The conversation explores the real-world threats of cybercrime that even smaller legal practices face, dispelling the myth that only large corporations are at risk. 

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The 30-Minute Money Makeover: Revolutionizing Law Firm Finances
Finance ⁄ Podcast

The 30-Minute Money Makeover: Revolutionizing Law Firm Finances

July 2, 2024 July 2, 2024by Lauren

Peek behind the curtain as Lauren gives you a behind-the-scenes look at her law firm’s financial transformation. Learn how she went from struggling with negative profit margins to consistently achieving healthy profits using a simple yet powerful system.

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Cracking the Code: Financial Secrets of Thriving Law Practices with Sarah Webb
Finance ⁄ Podcast

Cracking the Code: Financial Secrets of Thriving Law Practices with Sarah Webb

June 18, 2024 June 18, 2024by Lauren

In this illuminating episode, Lauren sits down with financial expert Sarah Webb to demystify the often-intimidating world of law firm finances.

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From Clicks to Clients: Leveraging Website Analytics for Growth with Philippa Gamse
Marketing ⁄ Podcast

From Clicks to Clients: Leveraging Website Analytics for Growth with Philippa Gamse

June 4, 2024 June 4, 2024by Lauren

Lauren chats with analytics expert Philippa Gamse about the importance of website analytics for law firms. Philippa explains website analytics, how they work, and the valuable insights they can provide into your content’s effectiveness, traffic sources, and potential new product opportunities.

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Small but Inclusive: DEI Initiatives for Solo and Small Firms with Alexi Freeman
Podcast ⁄ Wellness

Small but Inclusive: DEI Initiatives for Solo and Small Firms with Alexi Freeman

May 21, 2024 May 21, 2024by Lauren

Apple | Spotify Episode Description Are you ready to build a more inclusive legal profession? In this must-listen episode, Lauren…

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Level Up Your Law Firm: Branding and Growth Strategies That Work with Rick Watson
Marketing ⁄ Podcast

Level Up Your Law Firm: Branding and Growth Strategies That Work with Rick Watson

April 23, 2024 April 23, 2024by Lauren

Want to learn how to make your law practice stand out and attract more clients? In this episode, Lauren sits down with business consultant Rick Watson to talk about growth strategies for lawyers.

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Are You Making These Pricing Mistakes?
Podcast ⁄ Services & Pricing

Are You Making These Pricing Mistakes?

March 27, 2024 April 13, 2024by Lauren

Implementing value-based pricing can be a game-changer for your law practice – more profits, happier clients, and less stress. But are you undermining your own success with these common pricing pitfalls?

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How a 6-Figure Solo Works Part-Time
Mission ⁄ Podcast ⁄ Wellness

How a 6-Figure Solo Works Part-Time

March 12, 2024 April 13, 2024by Lauren

Ever feel like your law practice is running your life instead of the other way around? In this candid episode, Lauren pulls back the curtain on how she built a 6-figure practice while only working 4 days a week.

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The $40 Tool that Dramatically Increased My Efficiency
Automation & Efficiency ⁄ Podcast

The $40 Tool that Dramatically Increased My Efficiency

February 27, 2024 April 13, 2024by Lauren

Get ready to level up your law practice efficiency with just a few keystrokes! In this episode, Lauren shares how a simple software has transformed her business.

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How to ACTUALLY Use Video to Connect with Clients and Grow Your Practice
Automation & Efficiency ⁄ Podcast

How to ACTUALLY Use Video to Connect with Clients and Grow Your Practice

February 13, 2024 April 13, 2024by Lauren

Learn how to capitalize on the exploding trend of video content. In this episode, Lauren discusses why video is only growing in popularity and the tangible benefits lawyers can gain by incorporating more video into their practice.

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