Category: Marketing


Why Sleeping on TikTok is Costing You Money

When I talk to lawyers about how to optimize their law firm for growth and enjoyment, the first follow-up question I am usually asked is, “But how do I get clients?” This is essentially asking “How do I market and sell my services?” which is a wide and deep topic to explore. We’ll break down this massive topic into digestible parts, starting with today’s topic: TikTok.